About the Visual Identity
This year’s graphic concept is created by Konstfack alumni Otis Huss and Einar Zotterman. They have used the classic, playful drawing game “connect the dots” as a way of speaking about research and process – about how things are linked together such as thoughts, themes, people, artistic freedom. But it is also a way of describing the paths into Konstfack and how, once here as a student, you can connect the dots in your own, completely unique way.
“For us, artistic research is about reconnecting – challenging habitual ways of thinking and creating unexpected connections. As a starting point for our design system, we created our own connect-the-dots game based on the word ‘vårutställning’. The dots can be connected ‘correctly’ to spell out the word, or reconnected freely, allowing for multiple layers of meaning and expression,” say Otis Huss and Einar Zotterman.
Both are alumni of Konstfack’s Bachelor’s programme in Graphic Design and Illustration. Otis graduated in 2023 and Einar in 2025.